This Manual explores Pop culture Tourism – an exciting new phenomenon and looks at ways in which you can exploit its potential for your own business, organization or region.
01
What is pop culture tourism
(Page 4)
05
Designing pop culture products in different settings (Page 23)
02
Significance of pop culture tourism
(Page 7)
06
Marketing your pop culture product
(Page 30)
03
Forms of pop culture tourism
(Page 10)
07
Case studies: examples of good practice
(Page 34)
04
Who are the pop culture tourists?
(Page 20)
01
What is pop culture tourism (Page 4)
02
Significance of pop culture tourism (Page 7)
03
Forms of pop culture tourism (Page 10)
04
Who are the pop culture tourists? (Page 20)
05
Designing pop culture products in different settings (Page 23)
06
Marketing your pop culture product
(Page 30)
07
Case studies: examples of good practice (Page 34)